Design Brief for Eat Your Yard
November 30, 2011, 5:16 am
Filed under: projects process/other

Book Concept: Use of selective color. Modern. Sort of from a photographers point of view. Focus on shapes on color.

Elements (text elements): Provided, added channel typeface for headers.

Photographs: Provided, Edited by moi.

Market (target market/secondary market): Women late 20’s to late 50’s. Photography students, nature lovers, and/or both. Also interested in shape and form.

Competition: David Perry photographer on gardens, blog. Use of an extensive color palette opposite of using the selective color palette.

Design Challenge/visual tone: To create visual appeal, as well as, flowing readable text in our spreads. Also I want to keep it simple!


Leave a Comment so far
Leave a comment

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

%d bloggers like this: